Christian Frick has been advising corporations, SMEs, advertising agencies and management consultancies in the areas of brand development, marketing communication as well as change management and change communication for over 20 years.
He began his professional career in 1989 as a media designer and ended it in 2012 as a creative director and long-time executive. During this time, he acquired extensive knowledge in the areas of communication design, marketing communication, brand development and neuromarketing and was, among other things, a guest lecturer for strategic marketing communication at the TH Nuremberg as well as a brand trainer for Deutsche Telekom.
The focus of his second career is development: development of brands, of managers and employees, of self-image and effectiveness. His great passion is the development of corporate communication towards a meaningful, appreciative and goal-oriented internal and external communication.
As a consultant for strategic and internal communication, Christian Frick has advised corporate divisions of Daimler Benz, Audi, MTU, Airbus and Würth, among others, as well as medium-sized companies and public authorities.
What drives him: Empathy. Language. The boundless passion for the most touching, the most powerful, the all-changing word. Experience, applied neuromarketing, translated into effective storytelling. His mantra: "No word has no meaning".